photo credit creative commons license courtesy of Jan Marlyn Reesman
Who said toy cars are just for kids? not the Chevron Cars Collectors.
The Chevron Cars are part of an advertising campaign of the Chevron Corporation consisting of television spots, print ads, billboards, and toy cars available at Chevron retail locations. Their debut in television commercials in May 1995 featured talking cars done in clay animation, with a variety of car colors each with different personalities. The commercials themselves, done in a similar fashion to Creature Comforts, were crafted by Aardman Animations.
Although originally designed for kids, Chevron executives were surprised that adults started collecting the toy plastic cars too. Older adults are among the most enthusiastic collectors of the Chevron Cars.
Certain Chevron Cars are selling for top dollar at online auction sites, with select individual cars listed for up to $80-$100 each. The most valuable cars are some of the Special Edition or Limited Edition cars that are no longer available except at online auction sites such as eBay — particularly Hope 2001 or Davey Driver, for example.
As recently posted in the blog of Chevron cars there is a new addition to the family, the fuller fire truck.